Glister-UI & Visual Design

The Problem

Glister (Amway’s oral care brand) is being restaged; needing a landing page along with Product Display Pages (PDPs) and social content for the relaunch.

Project Details

Sofia Emm: Moodboarding & Concepting, Wire-framing, Prototyping, UI Design, and Graphic Design for Content

My team members at AMP:

Jill Serron: Copywriting

David Acosta: ACD

Glister’s main audience are millennial moms; women that believe in providing clean, safe products for their families. They tend to research for the best products that match their lifestyle and ethos.
User Flow for the landing page has various starting points. Users can start by clicking on the hero “Shop now” button and be taken to the main product page; or scroll down and learn about the 3 step process and each individual product of the line.
Colors for main pages have been kept black (#2C2C2C) and white (#ffffff) for best contrast and have been verified with WCAG for accessibility, as well as typography sizes.
Typography has been set to a sans serif type for legibility.
Wireframing and Prototyping on Adobe XD
Adobe Photoshop
Adobe Illustrator